Every season Gulf receives the opportunity to host an exclusive private event with the use of Manchester United Legend assets aimed at B2B audience followed by a festival-styled event focussed towards B2C guests, connecting with 10,000+ fans in locations like China, India, USA, Japan, South Korea, Middle East, Thailand, Indonesia, and Europe.
CONCEPT: "A Winning Team” - An exclusive B2B event for partners and guests to network with a Man Utd legend, executives, and other partners to foster thought leadership. "I LOVE UNITED" - An exclusive opportunity for partners to connect with passionate fans on-the-ground, delivering a fully immersive experience.
AUDIENCE: Executives, Distributors, Prospects, Gulf Oil customers, Manchester United fans.
MY ROLE: Project management - Developed interactive Fan Zone booth, Managed logistics, Draft welcome speeches, Developed event flow and timelines, Supported local markets with on ground activations.
